How to Sell Natural Health Products on Amazon or Other Online Platforms in Canada

What is an NHP?

Under the Natural Health Products Regulations, which came into effect on January 1, 2004, natural health products (NHPs) are defined as:

  • Probiotics
  • Herbal remedies
  • Vitamins and minerals
  • Homeopathic medicines
  • Traditional medicines such as traditional Chinese medicines
  • Other products like amino acids and essential fatty acids

NHPs are regulated by Health Canada and must meet specific safety, efficacy and quality standards before they can be sold in Canada.

Prior to selling the product, the company must submit NHP applications for Health Canada to review and assess its safety, efficacy, and quality. Once it has been approved, Health Canada will authorize the product license and give permission for the company to sell the NHPs in Canada. This product license comes with an eight-digit Natural Product Number (NPN) or Homeopathic Medicine Number (DIN-HM), and this number is required to be present on the front panel of the NHP product label.

All NHPs must have a bilingual NHP label that is compliant with the NHP Regulations.

Amazon Requirements

To sell on Amazon Canada, the product must have a bilingual NHP label and packaging and an NPN number, which means it must be licensed and have received market authorization from Health Canada. The listing and description of the product must be accurate and not have misleading claims and marketing information.

Alphagreenresources Inc.  offers regulatory services on submitting Product Licence Applications for your NHPs, preparing French translations and reviewing your NHP labels. Our experts are here to help and offer any NHP-related regulatory advice!